SO did you get any improvement on our experiment on the keyword you are targeting or rather key phrase? If yes, then this will be start of our seo quest in finding search engine algorithm and how to rank in it. Please note that different search engines have different algorithm.
So here is what you need to do, on your key phrase or keyword you are targeting, search that keyword or key phrase on different search engines. Check the sites on the first 20 results on each engine. Look each site title, description and keywords. Compare the variation on the sites. This way you can know what needs to be change and what needs to be improve.
Implement some or combination of these keywords and description to your site. Check for improvement on your ranking. Be careful to over stuff keyword on your site, though you can rank in an instant but will not last. What we are doing is for a long term goal and ranking not just an overnight ranking spree.
Next discussion would be link building and competition analysis.
















